It does make sense as a lot of people will watch Ninja play games on Mixer soon and that will allow them to jump straight to the game via Project xCloud. However, Mixer comes at the first if we exclude video game applications. As a result, Shroud was paid $10 million, and Ninja scored an astounding $30 million payday, just to be released from their Mixer contract. Yup - actual reports are 6 - 8 million for 5 years + endorsement deals from everything xbox, PC, and all MS products. Ninja made his faith in Mixer known to both his audience and those who were quick to poke fun at his choice. Ninja signed an exclusive deal with Mixer last year. But it's a safe bet that Microsoft has cut Ninja some sort of advantageous financial deal to . https://t.co/lvn9KBjEYq https://t.co/tljVgyM3bG. 2023 Vox Media, LLC. Amazon's Twitch is the most popular live video streaming service by a large margin. He didnt detail his contract, so nobody is sure, and so far, its impossible to know. ", The announcement itself was lighthearted and silly, but the news was anything but the world's most popular, well-known video game streamer was switching from Amazon to Microsoft. 2023 ESTNN: Esports News Network. Rod Breslau (@Slasher) June 22, 2020. Neither Blevins nor Microsoft revealed the contract terms that got one of the most popular streamers in the world to jump ship to a nascent platform with a fraction of the audience. / Sign up for Verge Deals to get deals on products we've tested sent to your inbox daily. Mixer parted ways with a slew of talent that the platform helped build. And third, that Ninja's . With that type of company, YouTube could be the landing spot for Ninja, but it will ultimately come down to dollars, cents and opportunities. Of course, these are not official numbers. Sign up for our newsletter for the latest tech news and scoops delivered daily to your inbox. Microsoft has Xbox + Mixer + xCloud. Ninjas rival Turner Tfue Tenney sits behind him in second with just over 8.5 million. Ninja Signs Exclusive Twitch Contract After Being Released from Mixer Deal Tim Daniels September 10, 2020 Paul Sancya/Associated Press Tyler "Ninja" Blevins announced Thursday he's. KEEM says this isn't confirmed and. Amazon's Twitch is the most popular live-video streaming service by a large margin. Stay up to date with what you want to know. And it largely started with a single departure.". The original deals already included life-changing money - reportedly $30 million for Ninja and $10 million in shroud's case. Fortnite even made a skin in game that was based on Ninja's likeness. While these values havent been officially verified, the Ninja Mixer deal would significantly bolster Ninjas net worth, which he has built not only from streaming but also sponsorship deals, YouTube revenue, and merchandise sales. His first Twitch stream under the new deal went live on Thursday afternoon, featuring the game "Fall Guys," and had nearly 100,000 viewers as of the time of publishing. The Ader team has no connection to this specific partnership and therefore any insight regarding the terms of the agreement is pure speculation.". Sources familiar with the deal have informed me that while Facebook did try and negotiate to keep their big partners both Shroud and Ninja opted out. Ninja had made a huge name for himself as a Twitch streamer by playing games like Fortnite. There were already conflicts with his current sponsors and re-signing with that platform. 936 million - Baseball players aren't even getting that kind of money. "I know this may come as a shock to many of you," he said, "but, as of today, I will be streaming exclusively on Mixer. Other streamers that have retired their Twitch accounts recently include Shroud, Valkyrae, and FaZe Ew0k. Why did Microsoft pay ~$50 million+ to get Ninja on Mixer? The partnership did not last long, however, as Mixer struggled to keep up with rival platforms Twitch and YouTube Gaming. Critics took aim at Ninja, stating that his move revolved only around the money. Nothing but respect for him. Ninja is no longer a Twitch streamer and hell only be on Mixer starting Aug. 2 with a broadcast from music festival Lollapalooza while playing in Friday Fortnite. Shroud and Ninja both opted to have their Mixer contracts paid out, with Ninja pocketing $30 million and Shroud pocketing $10 million. You're watching someone you enjoy watching doing something that you like to watch. While Ninja was forced to leave behind his followers on Twitch, he gained over one million followers on Mixer in less than a week - though part of that was due to the free subscription promotion Mixer ran to celebrate his addition to the platform. He's also rather excited for the Starfield release date. Before Thursday, Mixer App on iOS was ranked at 747th place. Sources say that high profile Mixer streamers like Ninja and Shroud took huge buyouts from Microsoft in the range of $10-$30 million. Access your favorite topics in a personalized feed while you're on the go. ", Liao pointed out "the talent exodus from Twitch appears to have picked up speed in recent months. Two, that any exclusivity deal Ninja accepted is likely paying him between $3 and $10 million a year. The plan seems to be working already. Next: Twitch Streamers Cash-Crazed Rant Making Onlookers Furious - Heres Why. Microsoft agreed to pay game streaming star Tyler "Ninja" Blevins between $20 million and $30 million per year to join its Mixer streaming platform and leave incumbent leader Twitch, according . With the wording of how that contract was going, he wouldnt have been able to grow his brand much outside of gaming, Blevins told Business Insider. I admit that I don't watch streamers, but I do watch a ton of other sports. Mixer became the butt of almost every joke across social media. Related: Popular Fortnite Pro Twitch Streamer Paid Off His Mom's Student Loans. Disguised Toast had gotten offers from Twitch, Mixer, and YouTube as well before deciding that Facebook was the most lucrative deal. That was Ninja. "But it took someone to fire the first shot. What is next for one of the worlds most popular gamers? The developer supported, community run subreddit dedicated to the Fortnite: Battle Royale game mode by Epic Games. It's usually at a high skill level as well or at minimum provides entertainment. This figure comes from Justin Warden, who is the . Windows Central is part of Future US Inc, an international media group and leading digital publisher. Mixer became the butt of almost every joke across social media. Representatives for Microsoft declined to comment on the report. More details: https://t.co/fRI2CBlTbZ pic.twitter.com/FVRTF9APVD, Facebook Gaming (@FacebookGaming) June 22, 2020. It's just watching a geek play computer games. New data, released by StreamElements in partnership with streaming analytics site Arsenal.gg, discovered that hours watched on Mixer jumped about 3 million (from 37.7 million to 40.2. But a talent management executive who's worked with Blevins told CNN Businessin an article published Mondaythat the streamer may netted between $20 million and $30 million from the deal. Then, this past June, Microsoft announced the sudden closure of Mixer making Ninja a free agent once again. Going forward, beyond playing "Fortnite" live on streams, Blevins said his focus will be "to elevate and bring more eyes to underrepresented creators. Details of the contract have not been released, so it's unknown how much is mixer paying Ninja. In the latest edition of his Drama Alert show, he says that the rumor around the street is that Ninja may have secured $100 million from his Mixer deal. Then there his Red Bull contract. A new report claims that Ninja receives between $20 and $30 million for a multi-year deal with Mixer. For those who dont, Ninjas account is the most followed account on Amazons Twitch. The deal soundsexpensive, and six months later, we may have finally learned exactly how expensive the deal was: "Between $20 and $30 million" for a "multi-year deal," according to Ader CEO Justin Warden, whose marketing and talent management company reportedly works with Blevins. And third, that Ninja's exclusivity contract is for multiple years. Get the best of Windows Central in your inbox, every day! Then, on June 22, Microsoft suddenly announced plans to close Mixer. We estimate that the app was installed by 26,000 new users yesterday worldwide across the App Store and Google Play. Like Google-owned YouTube dominates internet video-on-demand, such is Twitch's dominance of live-streamed internet video. Tyler Blevins, better known by his online persona Ninja, reportedly received 20-30 million dollars to move from Twitch to Microsoft's Mixer. One, that Ninja has been fielding exclusivity offers for some time, whether that be Facebook, YouTube, Mixer, or Twitch itself. Some of the notable benefits included instant monetization and a direct line of feedback to the product and engineering team. In a report by CNN Business, a number of sources from talent agencies who have professional gamers and streamers on their books gave some insight into just how much streamers are getting paid by the likes of Twitch and Mixer. Hes back to that energetic, pumped-up Ninja, she said. Thank you for signing up to Windows Central. Tyler Blevins, better known as esports star Ninja, is reportedly bringing in a head-turning amount of money on the contract he signed with Mixer. NOW WATCH: How Apple can fix HomePod and Siri, Tyler "Ninja" Blevins announced a precedent-setting deal. Visit Business Insider's homepage for more stories. In the months since, Blevins has popped up on both Google-owned YouTube and Amazon-owned Twitch to stream games. Just why? The two are now free agents able to play the field as their suss out their next streaming home. Its quite a drop off considering Ninjas been absent from Twitch for almost a full year. Look up Adrian Wojnarowski on Twitter. Microsoft soon reached an agreement with Facebook, which granted former Mixer personalities the chance to jump ship. Currently a freelancer for Screenrant, where he spends most of his time writing guides or reviews. Critics took aim at Ninja, stating that his move revolved only around the money. Use a non-work device to reach out. Then I quickly remembered that I own several jerseys, shirts, and hats for teams that I route for. As the market grew though, a significant portion of large tech companies decided to use their checkbooks to take Twitch's highest profile stars. Ninja reportedly turned down a substantial offer from Facebook Gaming. Ninja isn't the only big streamer to leave Twitch recently. It all came back to contract restrictions, which Jessica described as not making sense for their growing brand by the time Tyler decided to jump to Mixer which, as many people speculated online, did not mean a huge pay increase for Tyler. NY 10036. "I really took my time to decide which platform was best," Blevins said in the announcement, "and Twitch has been very supportive throughout this process and understanding my overall career goals.". It's worth noting that he means $6-to-$8 million a year, for three years. Twitch remains in a partnership with Amazon Prime, which offers a free subscription to any viewer with a Prime account. Fortnite Cipher Quests - How to Get all Rewards, Fortnite Creed Cup and Creed Quests Breakdown, Fortnite: Ninja Declines A Reported $60-90 Million Offer To Join Facebook Gaming, 30 to 70 thousand average viewers on Twitch. hes boasted some impressive viewership numbers, Some Pixel phones are crashing after playing a certain YouTube video, Snapchat is releasing its own AI chatbot powered by ChatGPT, The McRib Locator continues to live on after the sandwichs farewell tour, On the internet,nobody knows youre a human. The terms of the deal were not disclosed. Ninja and Shroud are now free agents. Sign up for our newsletter for the latest tech news and scoops delivered daily to your inbox. Then, this past June, Microsoft announced the sudden closure of Mixer - making Ninja a free agent once again. Sign up for notifications from Insider! And third . Tyler Blevins, better known as esports star Ninja, is reportedly bringing in a head-turning amount of money on the contract he signed with Mixer. The terms of the deal are, thus far, unknown but a new report says Microsoft paid Blevins "between $20 and $30 million" for a multi-year exclusivity deal. It was the streamer's sizable audience that gave him the leverage to negotiate such a lucrative contract, Warden said. https://twitter.com/WatchMixer/status/1275134189738713088?s=20. Despite a flurry of big names leaving Twitch in the last few months of 2019, the start of 2020 has seen very little in terms of platform movement, with 100 Thieves content creator Rachel Valkyrae Hofsetter being the only notable name to jump ship after switching to YouTube gaming. She added that it really seemed like he was kind of losing himself and his love for streaming. Things are different now on Mixer a streaming platform that has gained recognition for its stricter community guidelines pertaining to user behavior. As the operations side of @WatchMixer is closing, we are inviting the Mixer Community to #FacebookGaming. Despite those estimates, only Ninja and Mixer can confirm what the deal was and how much money is involved. Other sources in the CNN piece also give a rough scale as to how much a streamer can earn depending on their popularity, claiming that those who can average over 10,000 concurrent viewers every time they go live can expect contracts topping $10 million, while smaller streamers can expect around $1 million. "Now the streaming wars have begun," Devin Nash, the chief marketing officer at talent agency N3RDFUSION, said of the recent tendency of gamers to move from Twitch to other platforms. Ninja and Shroud chose not to continue their contract with Mixer and take a chance on Facebook Gaming, thus forcing Microsoft to buy out their contracts. By clicking Sign up, you agree to receive marketing emails from Insider The largest individual sports contract in history was $430M to Mike Trout over 12 years. Forsen, also of Twitch fame, predicted a 3-year deal, as a smaller or longer time frame wouldn't be beneficial for Mixer or for Ninja. Im surprised a lot of people didnt know what my tweet was about. But..why? And we were like, Straight up, guys, weve worked so, so hard to grow the Ninja brand to license things and get his name out there. Apparently, they both declined to sign with Facebook though and instead opted to have their contracts paid off in full, meaning they made a combined $40 million from Mixer being shut down . While Ninja's agent and Microsoft did not confirm the figures, it seems safe to say that Blevins will receive a large sum of money for his time with Mixer. The Metro UK reports the number for Ninja to join Facebook Gaming was $60 million while Shroud was offered $20 million. Ludwig is making the next big Twitch game show for xQc, Amouranth invests $350k in Twitch content, is retiring from OnlyFans, Twitch employee Hassan fired following sexual misconduct investigation, Twitch's react meta might be good for streamers, but I cant stand it, Twitch is changing the cost of subs depending on where you live. He also got a big payday to basically do what he was doing before but on a different network. As of today, Ninja has just over 3 million followers on Mixer. Just why? Twitch has long been the undisputed leader of video game streaming. The service shuttered on July 22, and any existing streamers were re-routed to Facebook Gaming, the social network's own Twitch rival. While many suspected his departure from Amazon's Twitch came with a hefty contract, no financial details emerged from the deal until this point. Since leaving Twitch, Tyler has scored major deals with companies like Adidas, and has a small role in Ryan Reynolds new movie, Free Guy. And then, Microsoft came along with an undisclosed offer and signed an exclusive contract with Ninja for its own streaming platform, Mixer, on Aug. 1. Famed esports insider Rob Slasher Breslau has been knee-deep in the news since Mixer announced that it would shut down its service. Be warned that any conversation started with him will probably wind up gravitating towards his two dogs, The Adventure Zone, or Kingdom Hearts 2. Unfortunately, their hopes did not translate to reality. Tyler Ninja Blevins surprising departure from Twitch came after months of feeling like the company didnt respect his wishes and hindered his ability to grow outside of gaming. Their numbers continued to decline despite bringing in two of Twitch's biggest streamers. That's a fake Twitter. Ninja was the first major streamer Microsoft's streaming service signed. He went from 30 to 70 thousand average viewers on Twitch to between 3 and 10 thousand on Mixer. But many people are curious to know how much money Mixer offered Ninja to move to its platform. Warden gave the figure to CNN Business, and claimed he had "direct knowledge" of the terms of the deal. Got a tip? Keeping that in mind, its a pretty huge move for Ninja to change platforms but it now makes sense given the fact that he was given $50 Million by Microsoft. Ninjas move to Mixer turned out to not be the game changer they probably hoped when comparing their market share with Twitchs, StreamElements CEO Doron Nir said. He was one of the most-watched channels on the platform with millions of followers and tens of thousands of subscribers, with an estimated total earnings of $10 million in 2018 thanks to his streams. The Mixer app currently sits at 3rd place on the App Store. Ader told CNN Business that he had direct knowledge of the deal, so it's more reputable information than some rumors that appeared on Reddit following Blevins' move to Mixer. You will receive a verification email shortly. Furthermore, Tom Warren said that Microsoft didnt hire Ninja to promote Mixer alone. It seems straightforward for the company: Microsoft is paying the most popular video game streamerto exclusively stream on its platform, Mixer. To this day, Ninja possesses more followers than any other channel with 14.7 million and counting on Twitch. The former Halo pro turned Fortnite sensation left 14 million followers and hundreds of thousands of subscribers behind him. Microsoft paid over $50 Million to bring Ninja to stream exclusively on Mixer, according to The Verge's senior editor, Tom Warren. A talent agency claims Ninja's Mixer contract is worth $20-30 million | The Loadout A talent agency claims Ninja's Mixer contract is worth $20-30 million Other popular streamers are rumoured to be offered contracts up to $10 million Jamie Hore Updated: May 20, 2020 Twitch Ninja Warren says that Ninjas move to Mixer is also for Project xCloud, which will allow users to launch games directly from live streams. Blevins signed an exclusive streaming deal, Destiny 2 Lightfall: Armor Charge mods, explained, Destiny 2 Lightfall: How to beat Tormentors, the new enemy type, Surprisingly, Destiny 2: Lightfall is kind of awful, OneNote on Windows finally lets you switch between vertical and horizontal tabs, Halo Infinite's awesome Forge Mode hits over 1 million creations.
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